How to Track and View File Downloads in Google Analytics

Want to track how many times visitors download your ebook or any other files? AdsenseTop lets you accurately track your file downloads with Google Analytics. In this post, we’ll show you how to properly track file downloads in Google Analytics.

Why Should You Track File Downloads?

If you’re offering downloadable resources to your visitors, you’ll need to know if they’re actually downloading them. Out of the box, Google Analytics doesn’t support file downloads tracking because those files can’t request a tracking pixel. Due to the fact, nothing is recorded in Analytics’ database and downloads aren’t tracked.

With the AdsenseTop plugin, you can easily enable file downloads tracking in Google Analytics without having to touch a single line of code

  • You can discover how popular your downloadable resources are.
  • You can determine which you should offer more of – and which one is a waste of your time.
  • You can save your time and money by only producing the downloads your audience actually wants.

How to Track File Downloads on Your Website

To enable file downloads tracking, the first thing you need to do is to properly set up Google Analytics in WordPress using AdsenseTop. After the setup, file downloads tracking will be enabled automatically without any further configuration.

File downloads will be tracked as events.

In Google Analytics, events tracking are used to measure user interactions with content like downloads, mobile ad clicks, video plays, etc.

Add More File Extensions to Track as Downloads

By default, MonsterInsights lets you track downloads of the following file extensions: doc, exe, js, pdf, ppt, tgz, zip, xls.

To track downloads of more file extensions, you just need to add it to the Extensions of files to track as downloads field, separated by a comma.